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self care, anywhere.

premium CBD products designed to enhance daily well-being.

OWN YOUR HUSTLE. EMBRACE YOUR FLOW. #SELFCAREANYWHERE
OWN YOUR HUSTLE. EMBRACE YOUR FLOW. #SELFCAREANYWHERE
OWN YOUR HUSTLE. EMBRACE YOUR FLOW. #SELFCAREANYWHERE
OWN YOUR HUSTLE. EMBRACE YOUR FLOW. #SELFCAREANYWHERE

self-care with ideals.

hustle + flo™ is a Latina-owned, Brooklyn-born, multifunctional wellness

brand, focused on bringing the best plant-powered formulations and

multi-sensory experiences to our community. we apply the highest ideals

to every aspect of our brand, process, and products to deliver a

unique experience.

best sellers.

say hello to your wellness journey

AM to PM Softgel Bundle

Daytime + Night-time CBD Softgels

Sleep on It ™️

Night-time CBD softgels

urban wellness, simplified.

our mission is to supercharge habits that enhance daily well-being through the healing benefits of plant-powered formulations designed to improve sleep, enhance focus, manage stress, and reduce inflammation.

the feel-good effect.

hi! :) my name is Jamie. born in Venezuela, I'm a wellness advocate, design enthusiast, human psychology nerd, + plant medicine aficionada.


the feel-good effect has been the motto of my work + the lighting strike that sparked the concept for h + f.

community driven.

we cultivate community through thoughtfully curated multi-sensory experiences where humans connect, unearth the healing benefits of the plant, and discover new ways to invest in their well-being.
we don't do this alone, we thrive on meaningful collaborations with artists + brands to highlight NYC talent.
when you support us, you are also supporting our efforts to donate a portion of our proceeds to local needs-based organizations.

“I enjoyed the uplifting yet grounding effect of the daytime softgels the most!”

Laura M. 33 Austin, TX.

flow with us.

@hustlenflo.co

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